Dynamic Entrepreneur and Competitor: Jonas Harmer

Basic Information

Early Life and Education

Jonas Harmer was born in American Fork, Utah, on July 14, 1997, to Latter-day Saint lawyers. His parents, lawyers David and Elayne Harmer, taught him and his three younger siblings, Ben, Ariel, and Madison, to value service, knowledge, and athletics. Youth sports and church missions taught him leadership and problem-solving.

At the University of Utah in 2017, Jonas met future Olympic silver medalist MyKayla Skinner via a common acquaintance. After two years at Utah, he switched to Brigham Young University’s Marriott School of Business to study entrepreneurial management. He studied strategic planning, small-business finance, and digital marketing to start and grow businesses in competitive marketplaces.

Family and Personal Relationships

After two years of romance, Jonas and MyKayla Brooke Skinner were engaged on October 16, 2019, and married in Salt Lake City on November 14, 2019. Family, friends, and gymnastics celebrities attended their wedding. Charlotte Jane Harmer, their daughter, was born on September 22, 2023, and both parents publicized it on social media.

His parents’ legal credentials and brothers’ academic endeavors created a competitive yet supportive atmosphere that helped Jonas succeed in business and sports. The Harmer family’s faith-based principles influenced his choice to serve a church mission before BYU, enhancing his dedication to community engagement and ethical leadership.

Professional Ventures and Entrepreneurship

Jonas co-founded Holiday Decorators of Salt Lake, a large-scale home and commercial Christmas-light installation firm, after graduating. The venture secured over $200,000 in contracts and expanded into three Wasatch Front counties in its first season, becoming profitable. Jonas managed operations, vendor relations, and marketing strategies that raised quarterly revenue by 25%.

His commercial career includes high-ticket sales management at Vivint Smart Home, where he managed 15 sales consultants and was Top Regional Manager two years in a row. He then worked as head of business development at Gigg, growth manager at SafeMoon, and account executive at Gamify, honing his client acquisition, digital strategy, and contract negotiation skills. Jonas scaled startups and established brands by exceeding sales objectives by 30–50% in various capacities.

Athletic Pursuits and Media Involvement

Jonas Harmer participated on American Ninja Warrior seasons 14–16 in addition to entrepreneurship. He was eliminated first on Split Decision in Season 14. He reached the semifinals in Season 16 after improving his grip strength, balance, and agility.

At the height of his collegiate career, Jonas ranked #7 in the 1000 m SkiErg event. In addition to hosting the true-crime podcast “Safely to the Moon” with over 50,000 downloads per episode, he co-manages a YouTube channel with over 146,000 subscribers that covers entrepreneurship, fitness, and behind-the-scenes events.

Net Worth and Financial Profile

Jonas Harmer’s $2 million–$3 million net worth comes from sales commissions, company revenues, digital-media advertising, and strategic investments. His co-founded holiday-installation business generates 40% of his yearly revenue, with the rest coming from consultancy fees, technology firm sales incentives, and podcast and YouTube monetization.

His personal assets include Holiday Decorators of Salt Lake shares, $150,000 SafeMoon stock options, and a portfolio of digital-media businesses with regular ad income. His long-term wealth approach emphasizes diversification and risk control via prudent investments in real estate and indexed mutual funds.

News, Public Engagements, and Social Media

Jonas maintains an active yet measured social-media presence, primarily through a joint Instagram account with his wife and occasional posts on his personal handle. Key highlights include:

• Support Amid Simone Biles Feud (June 2024): Publicly praised MyKayla’s resilience in an entertainment-industry interview, reinforcing their united front during her social-media conflict with Simone Biles.
• Birthday Reel (July 2024): Posted a playful reel teasing the gift of a “new Bugatti” for MyKayla’s birthday, which garnered over 200,000 views.
• Family Giveaway (September 2024): Launched a giveaway in partnership with daughter Charlotte’s account, boosting subscriber engagement by 15%.

Gymnastics fans on Reddit and forums praise his American Ninja Warrior performances and position as a loving husband and active business. He is portrayed as an athlete-turned-business entrepreneur by the media, demonstrating his versatility.

FAQ

Who is Jonas Harmer?

Jonas Harmer is an American entrepreneur, sales executive, and American Ninja Warrior competitor married to Olympic vault silver medalist MyKayla Skinner.

When and where was he born?

He was born on July 14, 1997, in American Fork, Utah.

What notable ventures has he founded?

He co-founded Holiday Decorators of Salt Lake specializing in seasonal light installations and held sales leadership roles at Vivint Smart Home, Gigg, SafeMoon, and Gamify.

How did he perform on American Ninja Warrior?

He competed in Seasons 14–16, reaching the semifinals in Season 16 after initial eliminations in earlier seasons.

What is his estimated net worth?

His diversified ventures and media platforms yield an estimated net worth of $2 million to $3 million.

References